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Marketing | Web | Digital and Social

2020-2024

Award-winning campaigns
and record-setting ROI for Honeywell

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Honeywell came to Hotwire to help them deliver their first ABM campaign –
an opportunity to break into the retail space with their Safety & Productivity Solutions (SPS). From conception, to production, to reporting, we delivered
the end-to-end campaign to achieve 40:1 ROI (>$275m), with $61m converted
in the first 12 months and five award wins secured.

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These results have lead to a four-year partnership, touching every market
and each department across their business and is a particular point of pride
for me having supported the account's growth within the agency as a Tier-1 marketing client.

Credits:

Agency: Hotwire Global

Art Direction: Stefan Vallance | Ray Bowyer
Creative Director: Camilo Lascano Tribin
Design: Stefan Vallance | Ray Bowyer | Nina Daniels
Copywriting: Janson Harrison | Charlotte Setterfield (Née: Raffe)
Account Lead: Elizabeth Gelardi (Née: Stanbridge)

Awards and acknowledgements:

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Winner, Best Account-Based Marketing Campaign  |  B2B Awards 2024

Shortlist, Best Use of Social Media or Influencer Marketing  |  B2B Awards 2024

Winner, Best Use of Creative  |  Drum Awards 2021

Winner, Best Multi-channel Campaign  |  Drum Awards 2021

Winner, Best Use of Paid Media  |  Drum Awards 2021

Gold, Embedding ABM Programs  |  ITSMA Marketing Excellence Award 2021

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Oil & Gas

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Gigafactory

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Retail

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